40.000 spectators – girls and boys aged 6 to 17 years – in 40 Kampala primary / secondary schools
4.000 spectators from students’ parents and from the communities surrounding the schools
1.000 spectators between teachers and non-teaching staff
246.000 spectators family members – Ugandan average family = 6 members
60.000 community members surrounding the target schools
135.000 people reached by communication and visibility activities
Smiles for a Better Health and Environment is a communities awareness project that uses circus arts to provide information and knowledge to large audience in an engaging way.
The recurrent cholera outbreaks in Kampala are due to improper waste disposal and the use of contaminated water. With a funny approach HCU artists will talk about cholera, water hygiene and how pupils can stay safe with simple and inexpensive habits. We’ll also explain proper waste management and disposal as this help avoiding floods and to reduce cholera cases.
We target schools because youth are already there in great numbers and, though HCU brings fun and smiles, it occurring in a teaching institution will also reinforce the educational tone of its messages. Additionally, all schools have dedicated hours in their syllabus for extra curricular activities and HCU actions fits into this frame. Moreover, the pupils’ parents and the communities surrounding the show location are invited widening the audience.
To increase the impact and multiply the beneficiaries, dedicated actions are planned as; the collaboration with the Kampala Municipality for the 40 shows inside the schools, the distribution of information leaflets in order to reach the members of the spectator family and communication activities directed to the broad Kampala communities using both traditional and social media.